Wayfair (W) Stock Forecast & Price Target

W price $120.62 +6.60 +5.79%

Ticker
W
Price
$120.62
Change
+6.60 +5.79%
Market cap ?
$16.52B
P/E ?
-46.39
Forward P/E ?
41.92
Dividend yield ?
0.00%
Beta ?
3.02
Sector
Consumer Cyclical
Industry
Specialty Retail
Stocklytics score
38
Value
26
Quality
58
Growth
31

Stocklytics score rationale: value 26, quality 58, growth 31.

Financials

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Wayfair Inc. operates as a leading e-commerce enterprise, conducting its retail activities both across the United States and internationally. The company boasts an extensive catalog featuring approximately 33 million distinct products for the home sector, distributed under a variety of proprietary brands. Through its dedicated online platforms, which include Wayfair, Joss & Main, AllModern, Birch Lane, and Perigold…

Forecast

Consensus Buy from 34 analysts. Average price target $115.38, -4.3% versus the current price. Low $75.00. High $135.00.

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Analysts have an average 12-month price target of $115.38 for Wayfair (W), 4.3% below the current price of $120.62. Of 34 analysts covering the stock, 20 rate it Buy or Strong Buy, 13 Hold, and 1 Sell or Strong Sell, giving a consensus of Buy.

Forecasts are third-party estimates and often wrong. They are not investment advice.

W price target

12-month price target
Low$75.00
Average$115.38
High$135.00

The average is 4.3% below the current price of $120.62.

Is Wayfair a buy or sell?

Of 34 analysts, 20 rate Wayfair Buy or Strong Buy, 13 Hold, and 1 Sell or Strong Sell. The consensus label is Buy. That split is not a recommendation.

Wayfair earnings and revenue forecast

Analyst averages on file: 2026, EPS $2.88, revenue $13.42 billion. 2027, EPS $3.95, revenue $14.43 billion.

W score and fair value

The Stocklytics Score for W is 38 out of 100. It averages value, quality, and growth against a large-cap US universe. It is not a price target and not a buy or sell rating. Fair value is a separate estimate on the fair value tab.

W forecast FAQs

What is the W price target?

$115.38 average, with a published range of $75.00 to $135.00.

Is Wayfair a buy or sell?

The consensus is Buy from 34 analysts. This is not a recommendation.

What is the Wayfair stock forecast for 2026?

Analysts' average EPS estimate for 2026 on file is $2.88. The average revenue estimate is $13.42 billion.

What will W be worth in 2030?

No reliable forecast exists that far out.

When is Wayfair's next earnings report?

The next earnings date is shown on the stock page when a future report is on the calendar. This forecast does not invent a date.

Capital is at risk. Stocklytics is operated by Stocklytics Inc., a Marshall Islands company. It is not regulated by the FCA and does not give investment advice.

Wayfair (W) Stock Forecast & Price Target

W$120.62+6.60 +5.79%

$16.52B

Market Cap

-46.39

P/E

41.92

Forward P/E

38

Score

Price History